Public Relations and Influencer Marketing Built on Real Relationships.
Noble House Media connects your brand to the journalists, editors, and creators your customers actually trust. We earn coverage. We build campaigns that convert. Based in Darien, CT, we have placed clients in 200+ outlets and counting.
PR that earns coverage. Influencer marketing that converts.
Most agencies measure outreach by how many journalists they email. We measure it by how many run the story. One well-pitched angle to the right editor beats five hundred press releases to the wrong inbox.
We pitch stories. Editors run them. You earn trust.
We know the journalists and editors covering your industry. One-to-one outreach. Real relationships. Story angles that get covered — not press releases that get deleted.
Creators curated for fit — not follower count.
We identify creators whose audiences are your buyers. Micro and nano influencers deliver 60% higher engagement than mega accounts. We build campaigns around fit, not fame.
Prepared before you need it. Fast when you do.
When reputation is on the line, response time determines the outcome. We prepare a crisis playbook in advance and execute it in hours, not days, when something goes wrong.
Every placement tracked. Every outcome attributed.
Reach, referral traffic, earned media value, and ROI in plain language every month. Not vanity metrics in a PDF nobody reads.
We pitch stories. Editors run them. You earn trust.
A press release sent to 1,000 journalists gets read by two of them. We pitch one-to-one. We research the outlet, understand the editor's beat, and angle your story to fit what they are already covering. This takes longer. It works significantly better.
We work with your existing story, not a manufactured one. If you have data, a contrarian view, or a result worth talking about, that is your story. We write the pitch, handle the relationship, and get it in front of the right person.
If your brand has nothing interesting to say yet, we will tell you that before we start. Taking a retainer from a client with no story is not something we do.
Every follower count tells a different story.
Bigger is not better. Smaller audiences are more engaged, more loyal, and more likely to act on a recommendation. We match your brand to the tier that fits your goal.
A repeatable system, not a one-time campaign.
Every client engagement follows the same six-step process. It starts with understanding your story and ends with reporting that shows what moved the needle.
Brand and Media Audit
We review your current positioning, existing coverage, and what competitors are getting placed for. We identify the story gap your brand can own before we pitch anything.
Target Media and Influencer Research
We identify the specific journalists, publications, and creators who reach your buyers. Not industry lists. Actual research into readership, audience demographics, and editorial calendars.
Story and Content Development
We develop pitch angles that editors want to run and creative briefs that give influencers room to be authentic. If it lacks tension, data, or a human element, we do not send it. All sponsored content follows FTC endorsement guidelines.
Outreach and Relationship Building
We pitch one-to-one, not blast emails. We follow up. We build relationships that pay off across multiple campaigns, not just the first one.
Placement and Amplification
Earned coverage and influencer content go further when amplified. We help you turn one placement into ten touchpoints across owned, paid, and social channels.
Reporting and Optimization
Every month: coverage summary, share of voice, referral traffic, earned media value, and influencer campaign ROI. Plain language. What worked, what did not, and what we are doing next.
Find out which publications your buyers actually read.
Everything PR and influencer marketing requires, in one place.
You should not need three agencies to run a coherent communications strategy. We cover the full stack.
Editorial Calendar and Story Pipeline
Monthly pitch planning aligned to your business goals, product launches, and seasonal news cycles. Never scrambling for something to say.
Journalist and Editor Relationships
Direct relationships with reporters covering your sector. Warm introductions, not cold pitches into a generic inbox.
Press Release and Newswire Distribution
Properly written press releases distributed to targeted media lists, not blasted to every journalist in a database regardless of beat.
Bylined Article and Thought Leadership
Written-for-you bylined pieces placed in trade publications and national outlets. Your name, your expertise, our writing and placement work.
Podcast Booking and Media Training
Booked onto the podcasts your buyers listen to. Media training so you sound like someone worth interviewing, not someone who prepared too little.
Local and Regional Media Outreach
Connecticut, Tri-State, and regional media relationships built over years. For clients where the local story is the one that drives business.
Influencer Identification and Vetting
We vet audience authenticity, fake follower percentage, audience demographics, brand safety history, and past campaign performance before recommending anyone.
Contract Negotiation and FTC Compliance
Proper contracts, disclosure requirements, usage rights, and exclusivity clauses handled correctly so you are not exposed to regulatory or legal risk.
Creative Brief Development
Creative briefs that give creators enough direction to stay on-brand without stripping the authenticity that makes their content convert in the first place.
Content Review and Brand Approval
Structured review workflow so you see content before it goes live, with clear approval cycles and documented changes that protect your brand standards.
Campaign Tracking and ROI Attribution
UTM parameters, promo codes, and affiliate tracking so every campaign is tied to a real business outcome, not reach and impressions that do not pay bills.
Long-Term Ambassador Programs
Ongoing creator relationships that build brand equity over time. Significantly higher ROI than one-off activations for brands with a loyal customer base to cultivate.
Crisis Communication Planning
Playbooks written before you need them. Approved holding statements, spokesperson protocols, and escalation trees that exist before the call comes.
Real-Time Media Monitoring
24-hour brand mention alerts across news, social, and review platforms. You hear about a story before it becomes one.
Rapid Response Messaging
When something breaks, we have an approved response ready in hours. Messaging that is honest, measured, and does not make the situation worse.
Executive Reputation Building
Proactive coverage, speaking opportunities, and content placement that builds your personal brand before a crisis makes your name search results matter.
Coverage Tracking and Alerts
Real-time tracking of every placement, mention, and backlink. Documented monthly with domain authority, estimated reach, and sentiment scoring.
Share of Voice Analysis
How much of the conversation in your category belongs to you versus competitors. Tracked quarterly so you can see whether your PR investment is moving the needle.
Earned Media Value Calculation
The dollar equivalent of what your earned coverage would cost in paid media. A meaningful number for justifying PR investment to a board or CFO.
Monthly Plain-Language Reporting
No jargon, no vanity metrics. What got placed, what drove traffic, what converted, and what we are doing differently next month. A report you will actually read.
We have placed clients across every major sector.
A consumer brand needs different media contacts than a law firm. A nonprofit tells a different story than a tech company. We know the journalists, editors, and creators who cover your space. Here are the industries we work with.
PR is one part of a complete marketing strategy.
Noble House Media covers the full spectrum of digital marketing. Every service we offer can be run standalone or as part of an integrated program.
What happens when the pitch lands.
We had been trying to break into Forbes and Entrepreneur for two years without any traction. Noble House got us placed in both within 60 days. The Forbes article alone drove more qualified leads in 30 days than our paid campaigns had in six months.
The micro-influencer campaign Noble House built for our product launch drove $380K in attributed revenue in the first 90 days. They matched us with 24 creators whose audiences were exactly our customers. One creator's audience was almost entirely our exact demographic.
When a former employee posted damaging content, I called Noble House at 7am. By noon we had a full response strategy, three approved statements, and a plan for reaching out to every outlet that picked up the story. We came out of it with our reputation intact.
Straight answers
What we hear most before we start working together.
Start with a free media and influencer audit.
We look at your current press coverage, your competitors' placements, and the influencer landscape in your category. Then we tell you exactly where earned media will have the most impact and where it will not. Thirty minutes. No obligation.