CASE STUDY

Local Business Turned Thriving Multi-State Operation

RESULTS
Increase in attributed customers (google ads)
Increase in New Visitor Sessions
Increase in Page Engagement (Meta)
Increase in organic site sessions within 12 months

Project Overview

About A Royal Flush

In 2018, A Royal Flush was still a 3-location portable sanitation provider with a modest digital footprint and a powerful drive for growth. All they needed was a full-service agency that could help them rapidly scale, and after being referred to Noble House, the path was clear.

Today, ARF’s online presence continues to grow, solidifying itself as a dominant player in its industry. A Royal Flush has even been featured in movies, TV shows, and magazines, and their upward trajectory has only begun. A key component of ARF’s continuing expansion has been the holistic digital marketing tactics implemented by Noble House Media.

A Royal Flush (ARF) has grown beyond its humble beginnings to become one of the nation’s leading family-owned-and-operated portable sanitation companies. ARF now serves multiple states across the East Coast spanning all the way from Connecticut to south Florida.

Soliciting the tailored, full-funnel marketing package from Noble House, we built ARF a new conversion-rate optimized website on WordPress, fully integrated with Hubspot CRM. We launched aggressive SEO and PPC campaigns, automated email marketing; and secured their online presence via organic social media, local claiming, and review management. Our Local PR and event marketing initiatives, along with videography and photography production, allowed A Royal Flush to scale into a robust events company with a large footprint in six states.

Services Provided

Pay-Per-Click Advertising (PPC)

Our dynamic strategy for A Royal Flush spanned across Google search and display ads, resulting in a substantial increase in online leads and phone calls. Through meticulous keyword research, tailored messaging to match search intent and geographic locations, and the implementation of dedicated landing pages, we ensured maximum relevance and impact.

Our collaborative approach encompassed bi-weekly reporting calls with the A Royal Flush team, during which we delved into performance metrics, pinpointed areas of improvement, and refined strategies for optimal results.

116%

increase in attributed customers

228%

increase in new visitor sessions

88%

growth in closed deal revenue YOY

Social Media Marketing

Paid Social Media Advertising

Social media advertising proved to be a powerful tool in generating brand awareness and interest among event planners and brides-to-be planning outdoor weddings.

By employing lookalike and remarketing audiences, alongside captivating animated ad creatives, we utilized the Meta and Pinterest ad networks to increase social engagement, boost website traffic, and generate valuable online leads for A Royal Flush.

7.72%

average click-through rate

92%

growth in website visitors from Meta

130%

increase in page engagement

Organic Social
Media Management

When A Royal Flush partnered with Noble House, they lacked a social media presence. Noble House leveraged the social media platforms of Facebook, Instagram, Twitter/X and LinkedIn to increase their brand reach.

Our skilled social media team optimized content for engagement and started posting consistently to help grow organic traffic. As a result A Royal Flush has gained 7,935 followers across all platforms and has an average of 8,915 monthly impressions. Noble House is responsible for their average monthly post engagement rate of 10%.

Web Design & Development

Noble House rebuilt aroyalflush.com from scratch, and also launched events.aroyalflush.com to cater to the growing niche. Built using WordPress CMS and fully integrated with Hubspot CRM, the site is built with data-driven, cost-effective scalability in mind, whilst realizing exceptional performance that keeps ARF ahead of the competition.

Search Engine Optimization (SEO)

Through our innovative, results-oriented approach to SEO that values long term, sustainable growth over short term, non-Google-compliant gains, we’ve helped ARF grow their organic traffic 57.95% within 12 months. Through our experience and best-practices, we’ve positioned their new events.aroyalflush.com subdomain to scale consistently at a rate of 5-15% growth month over month for the foreseeable future.

Branding
Graphic Design
&

Across the full suite of traditional and digital assets, ranging from billboards and flyers to landing pages, business cards, ad creatives (and much more), our in-house branding & graphic design team allows ARF to achieve rapid cohesion across the full marketing funnel, and retain consistent brand messaging to each segment of their target audience.

Start Getting Results

If you’re interested in partnering with Noble House Media, reach out today and find out how our digital marketing services can help you grow your business.